Southern Rentals and Real Estate – a locally owned and operated provider of Northwest Florida and Coastal Alabama vacation rentals, residential leasing, real estate sales and association management services — has partnered with RMI Vacations to become the leading provider of vacation rentals in Pensacola Beach. RMI has over fifty years of experience in vacation rental management and an impressive reputation for always delivering outstanding customer service, something Southern values and plans to continue.
“RMI is such a wonderful company with a strong presence in Pensacola Beach, and we are excited to represent them,” said Southern Vacation Rentals General Manager, Richard Lamar. “We look forward to providing many more years of excellent customer service to owners and guests alike.”
Through this partnership, RMI by Southern Vacation Rentals will offer a wider selection of Pensacola Beach vacation rentals to guests, as well as access to valuable travel tools such as the Southern Guest App and local deals through the Southern Perks program. Partnering with Southern has also expanded resources for vacation rental owners. This includes a robust marketing and advertising plan, trained sales team and experienced operations staff with two dedicated managers per property.
In addition to the spectacular selection of vacation homes and condos in Pensacola Beach, RMI by Southern will also represent an expanded collection of long-term rentals and real estate opportunities in the area. Since it was founded, Southern has experienced continued success in vacation rentals, long-term rentals and real estate sales along the beaches of Northwest Florida and Coastal Alabama. With the addition of RMI by Southern, the company looks forward to a future of ongoing growth and development.
Southern Rentals and Real Estate is a leading provider of residential leasing, real estate, property management services, and vacation rentals in Coastal Alabama and Northwest Florida. Established in 1995, the company is owned and operated by two sets of brothers, Brad and Mike Shoults and Kevin and Kerry Veach, and Susan Carleton. Southern represents nearly 1,100 vacation rentals, approximately 1,000 long term rentals, countless real estate opportunities and more than 40 associations along the Gulf Coast. The Southern family of companies includes Southern Vacation Rentals, Southern Residential Leasing, Southern Real Estate Sales, RE/MAX Southern and Southern Association Management.